Southern Tide

The unique Brrr technology keeps you cool, while the striped design makes you stand out in the crowd. Perfect for any die-hard sports fan.

brrr°®-die short with a modern camo print so you can add a fresh mix to your rotation without sacrificing cool, coastal comfort. These 8" inseam, rigid waistband shorts are made from wicking, quick dry materials plus our brrr°® cooling technology.

Tie your look together with our Caddie braided belt. The stretch nylon is engineered to look and feel great with every outfit and swing.
Stretch braided belt
Southern Tide engraving on buckle
100% Nylon

Enjoy Southern Tide at the coast or by the pool with the Skipjack Beach Towel, incredibly soft to the touch and specially printed with a durable and vibrant striped pattern that will last.
Style: 8194

Our most popular Skipjack hat features our embroidered Skipjack logo on the front while the back includes blue "Southern Tide" embroidery and adjustable strap allowing for comfortable wear.

This lightweight performance button down is the perfect addition to any man’s wardrobe. Our signature brrr® cooling technology will keep you cool and comfortable no matter where the day takes you. The Charleston Collection Sport Shirts are non-logo

We took the shorts you loved and added our signature brrr® cooling technology. The technical features on our best-selling short provide ultimate functionality from the water to the golf course. Now, no matter the occasion, you'll be cool and comfortable.

Keep calm and coastal on in this sea-inspired hoodie. Cool colors crafted from 100% cotton highlight a skipjack logo that shows off your coastal pride from low to high tide.

Wear this polo shirt to the office, the course, date night, and on the boat. Stay cool and comfortable with UV protection, wicking properties, quick dry materials, brrr°® cooling & added stretch.

Tee up and turn heads with the custom golf-lovers print on this polished polo. The droptail hem, three-button placket, and coastal colors win in the style department while short sleeves and wicking materials keep you cool on the course.

This short-sleeve button-down showcases all the ingredients you need to have a good time with friends at happy hour, and you'll feel like you're on ice even at the hottest parties thanks to our brrr°® cooling technology and wicking, quick-dry material.

This striped polo shirt features subtle small stripes and is available in a variety of appealing colors. Designed for all occasions, from casual outings to more formal affairs, this polo shirt is the perfect choice. With Brrr cooling technology.

Nothing says clean and classic quite like a crisp white button-down. This sport shirt serves as a sophisticated staple for any Southern gentleman. Crafted from cooling, wicking, quick-dry flexible fabrics.

Relax and lean into the chill vibe of our beach chair printed short-sleeve sport shirt. While you soak in the sun, the quick dry, wicking material with brrr°® cooling technology keeps you feeling fresh.